No B.S. Sales Success in the New Economy
Dan Kennedy & Nigel Worrall
Last week I was lucky enough to grab a copy of Dan Kennedy’s new book “No B.S. Sales Success in the New Economy” prior to it’s official launch and having just read it, I think it’s a very important “must read” for all business owners and their employees.
As usual, Dan Kennedy hits the bulls eye with his insight as the book touches on the emerging new economy and how to market and sell to it. Dan covers important topics such as how to stop prospecting once and for all, how to employ takeaway selling, why dumb sales people / business owners work 10 x harder than necessary, six ways that sales people sabotage themselves, how to create trust fast in a trust damaged world and so much more.
Dan Kennedy signs his book for Nigel
I was also delighted to see that Dan featured us in his book on pages 86 and 91 as he relates some of the things we do with our MyDreamsComeTrueClub.com, FriendsDontLetFriendsStayInHotels.com and FloridaLeisure.com to the reader. I’ve no doubt that this book will become another best seller for Dan to add to his list and I’m proud to play a very small part in it. Congratulations Dan. It’s yet another great tool from you for business owners and their staff to use to create great companies and fabulous experiences for their customers.
